PJM Consulting - Business & Marketing Strategy for Sofware & High Tech Companies
Hands-on Management Consulting for Software and High Tech

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Morettini on Management Blog

Welcome to PJM Consulting

" Supplemental Expertise for Senior Management of Software & Tech Companies"

We are a consulting firm that exists to provide outside assistance to the Senior Managment Teams of Software and Technology companies. What type of assistance? Any strategic or tactical situation that calls for senior personnel, expertise or management bandwidth, that currently isn't available internally within your company.

Do you currently have a hole in your team and need an interim CEO, COO or VP Marketing? PJM can provide one.

Entering international markets or indirect distribution for the first time? PJM has many years of experience successfully planning and executing new distribution strategies; we can head up the effort to get you off on the right foot..

Planning to make your first company acquisition or starting a new business division? Or some other new initiative or critical project, for which specific skills, experience or a proven leader is lacking? PJM can jumpstart these efforts, providing expertise, advice, direction or always-scarce senior management bandwidth.

With many years of experience in building and leading Software and Technology companies, PJM Consulting is a ready source for expert advice and hands-on assistance, providing you with the edge you need to grow your company in a highly competitive marketplace.

Our core functional competencies reside in the areas of General (P&L) Management, Product Marketing/Planning, Corporate/Business Development and Multi-Channel Distribution. However, PJM Consulting has broad experience building software and technologies businesses, and can assist in virtually all aspects of company operations.The only thing we don't do is actually write software code (although we've managed many software projects).

PJM Consulting features an inter-disciplinary approach to performance improvement which optimizes and integrates the critical functions of a tech business, to dramatically accelerate marketplace traction.

Our domain experience spans many market and technologies including Enterprise Software, Consumer Software, SMB software, Retail Management Systems, Corporate Networking, Semiconductors, Wireless, Embedded Products, CAD, Security, Network Management, Backup & Systems Management Software, Photography Software, Imaging Peripherals and more.

We have successfully attacked a variety of markets at a many different stages of company and market development. We are experts at matching technologies with market needs, planning new products, penetrating new markets, introducing totally new technology into existing markets, minimizing costs and wresting higher profits out of mature companies and product lines. Our specialty is the "tough" cases: Turnarounds, startups and other situations where market traction isn't optimal or not occurring at all—and needs to improve quickly.

PJM Consulting is flexible, nimble & aggressive and can design an engagement to meet the needs of the almost any client.


Typical Management Consulting Engagements:

  • New Product planning and market feasibility studies
  • Establishment/modification/implementation of worldwide distribution strategies
  • New Strategies & Tactics for products that have failed to gain market traction
  • Operational review of corporate plans/staff/budgets
  • Sales force mentoring, effectiveness review & compensation plan review
  • Optimization of Marketing/Promotional mix within organizational budgetary constraints
  • Strategic Partner Planning, Selection and Recruitment
  • Channel strategy to add a new sales channel or penetrate a new international market
  • Establish a new Subsidiary and startup market penetration activities for a foriegn company entering the US market
  • Profitability review: drop more to bottom line without adversely impacting the future
  • M&A-Acquisition/divestiture strategy to optimize the product mix
  • Provide Interim or part-time senior management including CEO, COO, GM, VP Marketing, VP Sales, VP Business Development
  • Serve as a Permanent Member of the Board of Directors
  • Serve on Advisory Board of Early Stage Company

 

 

Please explore the other pages of our website. It has been designed to provide a comprehensive look at what our consultants can accomplish for your company. See About Us for a brief profile of our Management Consulting Business and to learn about our Principal Consultant, Phil Morettini.Our Services page contains a detailed view of the types of Business Strategy, Marketing Consulting and Interim Management engagements that PJM Consulting typically conducts for Software and High Tech firms. News contains links to the latest PJM Consulting Announcements and High Tech Industry Newsletter Signup, as well as industry articles and press releases. Links provides contact information on our strategic partners and useful links to computer & technology sites. Also feel free to visit and subscribe to our BLOG: "Morettini on <High Tech> Management", which contains Phil's recent commentary and advice on topics currently relevant to Marketing and Management of High Tech and Software Companies. Lastly, Contact Us details the numerous methods by which you may contact PJM Consulting to discuss a potential strategic consulting project at your convenience. We value your input--please let us know what you found helpful on our site, and how we can improve it.

If you find the information on this site useful, feel free to pass on our URL to your colleagues. We also encourage links to our site. If you would like to create a link to the PJM Consulting website, simply paste the following HTML code into your site:

<p><a href="http://www.pjmconsult.com/">PJM Consulting-Software & Technology Management Consultants</a>
"Increasing Market Traction through Integrated Marketing, Sales and Business Development"<br>

Contact PJM Consulting to discuss solutions to move your company to the next level today!


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