Hi,
I'd like to welcome you to the Spring 2019
edition of our newsletter. How's your business? While the world economy
is slowing a bit, things are still mostly stable - although there are
obviously some high profile headline risks looming. Drop me a note if
you'd like to discuss how overall economic conditions are currently
affecting your business, as well as anything specific to your business
that's on your mind. I'd also be happy to hear from you with any
questions or comments that you have on the newsletter content.
Feel free to reach out using the contact information
at the bottom of the newsletter. Now let's get to the new
articles. We have 3 diverse and interesting topics for our new articles
this month:
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Venture Capital
for Software Companies: Does It Fit Your Startup?
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It's hard to find a early
stage software or hardware company that doesn't WANT to raise venture
capital. There are a few, but they are in the minority. But the role of
venture capital is misunderstood in popular culture and in fact it's
not suited for most tech startups. Take a look at what we had to say
about this always popular topic: Read
Article
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Formulating an
Effective SEO and Content Strategy for Startups
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SEO
and content marketing are pervasive and mainstream strategies,
applicable to nearly ever type of business worldwide. But how and when
should tech startups expend resources and effort on these marketing
techniques?: Read
Article
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Are You Cut Out
to Be a Tech Entrepreneur?
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Like the topic of venture capital above,
entrepreneurship is a popular topic which is often romanticized in our
media and even among the general population. Yet this can lead folks
who really aren't well-suited for the entrepreneurial life to consider
taking the plunge. Here's our lists of what folks should consider
before making that enormous commitment to startup life: Read Article
Your feedback is always appreciated, wether you
utilize the article comment fields or send a personal note. If you
like what you read, sharing this newsletter or the article links with
your colleagues is always appreciated.
If you haven't joined already, check out
our Linkedin Networking/Discussion Group.
Software Industry
Management
If you prefer Facebook over LinkedIn, we also
have a Software Industry Management Group on that platform as well:
https://www.facebook.com/groups/softwareindustrymanagement/
Please think of us for your consulting or interim
management needs. PJM Consulting offers a variety of customized
services that can improve the revenue and profitability growth of your
business, including but not limited to:
- Coaching/advice/mentoring
- Assistance with growth initiatives such as
a new division or M&A
- Creation of new marketing plans or
distribution strategies
- Provide Interim Senior Executives
Contact us
using the information at the bottom of this newsletter. Initial
consultations are always complementary!
President, PJM Consulting
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Services
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PJM Consulting offers
"on-demand" management consulting and interim services for
software & hardware companies (and their VC/PE
investors). Contact us for a free consultation: More
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Senior Management Consulting
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PJM can design a consulting
assignment to meet your specific needs. Whether it's coaching or
mentoring, a strategic review, forward business planning,
M&A or another critical need, we'd be happy to discuss how we can
help: More
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Product Management & Marketing
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We have special
expertise and experience in customer and market
facing activities. No matter whether its marketing
strategy, new product planning, entering new international markets,
or recruiting strategic partners, PJM Consulting can provide
customized assistance: More
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Distribution Channels
PJM Consulting
has many years experience in developing, growing and
restructuring multi-channel distribution networks. Whether you're
currently have a direct-only model and desire to explore a
partner network, have had a false start with a channel program
or just want a "best practices" review of a successful
program--PJM can help: More
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PJM provides interim managers
such as CEO/COO/Division Managers and
VP-Sales/Marketing/Business Development on a full-time or part-time
basis: More
SaaS management Consulting
Our firm has a specialty in the
management of SaaS-based businesses. Whether you need a strategic
review of your SaaS business, targeted consulting in a specific area
of the business or an interim C-Level manager to fill a short term
hole, we can help: More
videos
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More Popular Articles
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