This is an age-old question facing software and hardware companies. In this article we’ll examine the pros and cons, as well as the specific conditions that should drive your decision process. Two basic options confront a tech company considering a foray outside of their home market: Set up your own subsidiary, hiring your own employees […]
Search Results for: international
How Soon Should Your Software or Hardware Company Go International?
This is a question that frankly doesn’t come up often enough at early stage tech companies. There is usually an assumption that you first conquer your home market and then sometime WAY down the road when you are already flush and successful, it will be time to expand internationally. US-based tech companies are most guilty […]
International Distribution of Software Products
Have you ever heard (or thought) the following? “We’re an early-stage software company. We’ll attack our home market first, then consider selling software internationally later.” Wrong answer! (In a lot of cases, anyway). I have worked with a lot of SaaS, infrastructure, and mobile software companies in my career and I hear something similar to […]
The Future of Software Product Management: Navigating the Ever-Changing Landscape
As we all know, software product management is a multidimensional discipline that requires a deep understanding of technology, market dynamics, user needs, and business strategy. It involves defining the vision, gathering requirements, and the roadmap for a software product. Then overseeing the developers, and ensuring successful launch and adoption. But as the technology landscape evolves […]
4 Common Types of Legal Issues Facing Software and Hardware Tech Startups
In most startups the founders are excited by a novel technology. Or maybe a new marketing approach or distribution strategy. Rarely is a group of founders enthused to be thinking about potential legal issues for startups that might trip them up. Unless there’s a lawyer among the founders, of course:-) But for almost every tech […]
