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You are here: Home / Archives for Business Models

By Phil Morettini 3 Comments

When Does a Software Industry Roll Up Make Sense?

In the software business, probably the second most popular topic (after VC funding) is mergers and acquisitions, or M&A. That’s likely because they both have to do with MONEY and folks tend to light up when dollar signs are involved. There are many types of tech M&A transactions, and specifically software and SaaS M&A transactions. […]

Filed Under: Business Models, Corporate Strategy, Mergers & Acquisitions Tagged With: acquisitions, M&A, PE, platform company, Private Equity, roll up, software company, software industry, strategy

By Phil Morettini 2 Comments

Can You Do an Internal Startup Within a Large Corporation?

This is an interesting question. For the purposes of this article, we will define an internal startup as a new business unit which doesn’t fit neatly within the confines of larger, mature company’s existing business activities. The general answer seems like it should be “yes”! But in practice, there are many unique “gotchas” which can […]

Filed Under: Business Models, Corporate Strategy, Startup/Early Stage Tagged With: business model, consultant, Corporate Culture, corporate startup, early stage, growth, high tech, internal startup, intrapreneur, management, Phil Morettini, PJM Consulting, software, startup, strategy, tech, VC

By Phil Morettini Leave a Comment

Building a SaaS Company on a Budget by Outsourcing

SaaS companies are started in many different ways. Some have a big idea, go get Angel or VC funding and start hiring executives and employees in droves. Others grow out of an existing business such as a software services company or a VAR. But what about the guy or gal that has an idea on […]

Filed Under: Business Models, Corporate Strategy, SaaS, Startup/Early Stage Tagged With: bootstrap, CEO, consultant, consulting, early stage, Interim Executive, interns, management, online marketplaces, outsourcing, Phil Morettini, PJM Consulting, Product Development, SaaS startup, software, Software as a Service, software business model, software development, startup, startup budget, startup outsourcing, temp agencies, VC

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B2C Strategies to Enhance Growth of B2B Software Companies

Traditionally the difference between B2C and B2B SaaS and mobile software businesses have been pretty stark. The B2C business has been characterized by low price points, a focus on ease-of-use, low cost and marketing-oriented customer acquisition models. Meanwhile, the typical B2B software business focused on higher price points, rich feature sets (often at the cost […]

Filed Under: B2C, Business Models, Online Marketing, Product Marketing/Management, SaaS Tagged With: B2B, business model, consultant, consulting, consumer software, customer success, early stage, Freemium, management, market, marketing, Phil Morettini, PJM Consulting, Pricing, Social media, software, strategy

By Phil Morettini Leave a Comment

SaaS Startup: 5 Key Bootstrapping vs. Fundraising Considerations

One of the very first critical decisions for a SaaS startup is deciding whether to seeking outside funding from Angels or VCs – or fund initially through a bootstrap approach. There are many factors that should be considered in this decision, some of which are the specifics of the market you are entering, your own […]

Filed Under: Business Models, Corporate Strategy, Financing, SaaS Tagged With: Angel investors, B2B, bootstrap, business model, CEO, consultant, consulting, consumer software, early stage, fundraising, high tech, management, market, Phil Morettini, PJM Consulting, Product Development, software, startup, startup budget, startup equity, strategy, VC, Venture Capital

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San Diego, CA 92130
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Founded 2001
Management Consulting & Interim Executives for Software and Hardware Companies

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