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You are here: Home / Archives for enterprise software

By Phil Morettini 6 Comments

Open Source Software Business Models

Open Source has been making a big impact in the software business for quite some time. Many would say, using the example of Linux and Android that Open Source has left Microsoft and the rest of the traditional software giants in the dust. SaaS has become the software business model of choice of the last […]

Filed Under: Business Models, Corporate Strategy, enterprise software, Software/Product Development, Startup/Early Stage Tagged With: Android, business model, commercial, community version, consultant, consulting, free, Linux, Morettini on Management, open source, open source software, paid, Phil Morettini, PJM Consulting, premium version, programming, SaaS, software, software business model

By Phil Morettini 3 Comments

Should you Copy-Protect your Software Products?

How’s this for an age-old discussion? This topic was very hot back in the 80s and 90s when I was first getting started in the software business. It was a topic that was hotly contested for quite a while, and then largely went away (at least as a topic of discussion!) for quite a while. […]

Filed Under: B2C, Business Models, Corporate Strategy, enterprise software, Software/Product Development

By Phil Morettini 4 Comments

Software Product Development—the Unsolved Mystery of High Tech

One of the most puzzling things in high technology, especially for executives on the business side of things, is the software development process. It’s the high tech equivalent to the “Black Hole” phenomenon made famous in Astronomy. Endless resources can be poured into a software development project, yet there never seems to be an end […]

Filed Under: enterprise software, General Management, Product Marketing/Management, Software/Product Development, Startup/Early Stage

By Phil Morettini 5 Comments

Engineers Hiring Sales Reps

The hiring of salespeople is often one of the most frustrating aspects of staffing a software or hardware company. In fact, it’s often viewed as a… Necessary Evil Particularly in the startup phase of a software or hardware company, the CEO and many of the senior management has often come from a technical (or at […]

Filed Under: Business Development, enterprise software, General Management, sales, Startup/Early Stage Tagged With: B2B, CEO, consultant, consulting, direct sales, distribution, hardware, hardware sales, high tech, market, marketing, Phil Morettini, PJM Consulting, Product Development, SaaS, sales, sales rep, software, software sales, startup, technical CEO, Technical founder, technical sales

By Phil Morettini 1 Comment

The High Tech House

So, looking around for a really big opportunity that isn’t yet being served? Look no further than the High Tech house. Yes, I know, all the big computer and consumer electronics companies are investing billions in the market for pumping entertainment content via fat pipes into and throughout the home. And no doubt, this is […]

Filed Under: B2C, Business Models, Corporate Strategy, enterprise software, hardware, Software/Product Development

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PJM Consulting

10644 Amberglades Lane
San Diego, CA 92130
(858)792-1062

Founded 2001
Management Consulting & Interim Executives for Software and Hardware Companies

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