Internet and Social Media Marketing Consulting
In addition to our strategic consulting services, PJM Consulting also provides a number of services important to the success of any technology company. Included in our offerings are Internet and Social Media marketing assistance to Software,Hardware and Internet-based companies. This includes the full range of strategic and tactical digital marketing activities from the bread and butter, tried and true methods to emerging approaches which often provide the best ROI.
Could an outside view on Internet marketing strategy from someone who has “been there before”? PJM Consulting provides advice and tactical assistance on the entire array of Internet marketing approaches, including Social Media, SEO, PPC campaigns, online PR, ecommerce, and much more to optimize a company’s Internet marketing strategy, tactics and results.
Do you currently have a hole in your team and need an interim Online Marketing Executive? PJM can provide one.
PJM Consulting has many years of experience in building and leading Software and related Technology companies and is a ready source for expert Internet Marketing advice as well as hands-on assistance.
If you’d like to get an idea of our expertise and how we think about Online Marketing or Social Media promotion, you can read a number of articles on our Blog. We have extensive social media platform marketing experience, including Linkedin, Twitter, Facebook, Google Plus and a variety of vertical social media sites.
We have instituted digital marketing campaigns in many market and technologies including Internet Directories, SaaS, Enterprise Software, Consumer Software, SMB software, Retail Management Systems, CMS’s, Corporate Networking, Semiconductors, Wireless, Embedded Products, CAD, Security software, Network Management, Backup & Systems Management Software, Photography Software, Imaging Peripherals and many more.
PJM has successfully attacked a wide variety of markets at a many different stages of company and market development.With a strong overall Internet Marketing and Social Media Marketing background, we can steer you through the difficult decisions that if not made optimally can be very expensive in both direct costs and lost growth.
Typical Digital Marketing Consulting Engagements:
- Operational review of Digital Marketing strategy, staff, budgets, results
- Institution of best practices across Internet and Social Media marketing activities
- New online marketing strategies & tactics for products that have failed to gain market traction
- Digital marketing outside vendor planning, selection and recruitment
- Optimization of online promotional mix within organizational budgetary constraints
- Assist with planning and execution of a new or redesigned website
- SEO strategy and execution
- PPC advertising (Google Adwords & Bing Ads) strategy and execution
- Institute or improve and existing Social Media strategy (Linkedin, Twitter, Facebook, Google+)
- Drive or assist in instituting or refreshing a content marketing campaign centered around a company Blog
- Online press release campaign strategy and execution
- Provide Interim senior management including CEO, COO, CMO,VP Marketing
PJM Consulting can design a digital marketing engagement to meet the needs of nearly any tech industry client–and more importantly–your needs.
