Everyone knows that social media marketing is a CRITICAL promotion tactic these days. But what a huge corporation does on a social media platform to promote its brand is usually quite different from that of a hardware, SaaS, or software startup. Mostly, this has to do with the vast difference in monetary and personnel resources […]
Has the Virtual Tech Company Arrived Yet?
Suppose you go back to predictions made over the past 25 years. If those predictions were believed, we should all be independent contractors, heavily utilizing technology to work full-time from home. Many would work in temporary teams, within a virtual tech company or companies worldwide. Has it happened yet? More than one definition for the […]
Competing with Entrenched Software & Hardware Industry Giants
Competing with Tech industry giants can be HARD. This of course happens constantly in the software and hardware business. It’s all part of the cycle of innovation and hardware and software competition that makes our business so dynamic. One of the more high-profile competitions that is happening now is in the Artificial Intelligence market. Many […]
