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By Phil Morettini 2 Comments

Venture Capital for Software Companies: Does It Fit Your Startup?

Getting funded by a Venture Capital firm is one of the most discussed topics for startup CEOs in SaaS, mobile software and hardware companies. Venture Capital for software companies is the “Holy Grail” of the early stage set. To many, it implicitly means to people that you’ve “got something”. It’s considered an endorsement of future […]

Filed Under: Corporate Strategy, Financing Tagged With: CEO, Institutional capital, mobile software, SaaS startup, software company, VC, Venture Capital, venture capital for software

By Phil Morettini 2 Comments

KPI Metrics for Software and Hardware Technology Company Success

There is a range of operating styles among entrepreneurs in hardware and software companies. Some CEOs are “quants”; very numbers oriented. Others, especially in the early days, base most of their strategic decisions on experience, feel and “gut”. I believe that there is room for both of these approaches in strategy development; especially in the […]

Filed Under: Corporate Strategy, Operations, Startup/Early Stage Tagged With: ARR, burn rate, CAC, CEO, consultant, consulting, CRR, data analytics, early stage, failure rates, Gross Profit Margin, hardware, high tech, KPI metrics, KPIs, LTV, management, MRR, NPS, Phil Morettini, PJM Consulting, revenue, RGR, SaaS, software, startup, tech, technology, VC

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Do You Have The Startup Support System To Go The Distance?

Sometimes what seems like the smallest of things can actually be the most important. I find this particularly true in a tech startup environment, where the margin of error for success is very thin almost by definition. When starting up a software or hardware company the focus is rightly on critical topics like product strategic […]

Filed Under: Startup/Early Stage Tagged With: CEO, consultant, consulting, Corporate Culture, early stage, high tech, management, Phil Morettini, PJM Consulting, software, startup, strategy, tech, technology

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The Tech Startup Company: Filling in the Gaps

There are a lot of ways to look at the journey of starting and growing a tech startup company to maturity. One way to look at it is like solving a puzzle. A big, scary, complex puzzle with thousands of shapes, colors and pieces. Every tech startup, from the most royal, well-funded ones to the […]

Filed Under: Corporate Strategy, General Management, Interim Executive Management, Startup/Early Stage Tagged With: CEO, consultant, consulting, early stage, hardware, high tech, management, Phil Morettini, PJM Consulting, Product Development, SaaS, software, startup, tech, technology

By Phil Morettini Leave a Comment

Building a SaaS Company on a Budget by Outsourcing

SaaS companies are started in many different ways. Some have a big idea, go get Angel or VC funding and start hiring executives and employees in droves. Others grow out of an existing business such as a software services company or a VAR. But what about the guy or gal that has an idea on […]

Filed Under: Business Models, Corporate Strategy, SaaS, Startup/Early Stage Tagged With: bootstrap, CEO, consultant, consulting, early stage, Interim Executive, interns, management, online marketplaces, outsourcing, Phil Morettini, PJM Consulting, Product Development, SaaS startup, software, Software as a Service, software business model, software development, startup, startup budget, startup outsourcing, temp agencies, VC

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PJM Consulting
San Diego, CA 92130
(858)792-1062

Founded 2001
Management Consulting & Interim Executives for Software and Hardware Companies

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