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You are here: Home / Archives for cold call

By Phil Morettini Leave a Comment

Should Your Sales Reps Cold Call?

In this article we’ll take a look at arguments on both sides of this issue and recommend when — and how much — cold-calling makes sense. We’ll look at it from the perspective of a software or hardware tech company, but the discussion really applies to any kind of sales. This is an age-old question […]

Filed Under: Business Models, sales Tagged With: cold call, cold calling, direct sales, door to door marketing, high tech, market, marketing, Phil Morettini, PJM Consulting, product marketing, Promotion, sales, sales force, sales rep, software, tech, technology

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PJM Consulting
San Diego, CA 92130
(858)792-1062

Founded 2001
Management Consulting & Interim Executives for Software and Hardware Companies

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