PJM Consulting

  • Home
  • About Us
  • Services
    • General Management Consulting
    • Interim Executive Management
    • Product Management & Marketing
    • SaaS Management Consulting
    • Business Development Services
    • Distribution Channels
    • Digital Marketing Services
    • Sales Management Consulting
  • Morettini On Management Blog
  • Resources
    • NEWS
    • Morettini on Management Videos
    • LINKS
  • Contact Us
You are here: Home / Archives for hardware

By Phil Morettini Leave a Comment

Business Diversification vs. Focus in Tech Companies

In my experience, the biggest factors which drives a company toward either a relentless focus on their core business or a penchant for adding new businesses is the background, personal experiences and attitudes of the CEO or founders. It really depends upon what these folks are used to and comfortable with. A CEO who came […]

Filed Under: Business Development, Business Models, Corporate Strategy, Mergers & Acquisitions, Startup/Early Stage Tagged With: business model, CEO, consultant, consulting, diversification, early stage, growth, hardware, high tech, management, Phil Morettini, PJM Consulting, SaaS, software, strategic advantage, strategic planning, strategy, tech, technology

By Phil Morettini Leave a Comment

The Remote Office in Tech Sales & Marketing

The discussion on whether you need a remote office or offices in software and hardware companies is one which has diverse opinions. While it may seem like a simple topic on the surface, the decision to spend precious resources on additional physical locations is actually quite complex. Where your opinion falls on this topic depends […]

Filed Under: Business Models, Corporate Strategy, Distribution Channels, sales Tagged With: B2B, channel, channel sales, consultant, consulting, direct sales, distribution, distributor, early stage, growth, hardware, high tech, market, marketing, Phil Morettini, PJM Consulting, Promotion, SaaS, sales, sales force, software, startup, strategy, tech, technology

By Phil Morettini 1 Comment

Extending ROI With Spin Off Technology Products

Many software and hardware businesses, particularly smaller ones, are religiously focused on a specific vertical market and don’t think to spin off technology for other purposes. As well they should; focus is one of the most important attributes that can bring a business from startup to a strong growing business. This is often one of […]

Filed Under: B2C, Business Models, Corporate Strategy, Distribution Channels, enterprise software, General Management, hardware, Product Marketing/Management, Software/Product Development, Startup/Early Stage Tagged With: B2B, business model, channel, consumer software, distribution, early stage, growth, hardware, high tech, management, PJM Consulting, product, Product Development, software, startup, strategy, tech

By Phil Morettini Leave a Comment

The Shelf Life of the Tech Company CMO

This is a topic that probably isn’t debated all that much; except for among software and hardware company CMOs & VPs of Marketing! But I think it’s an important management topic nonetheless. How long – and more importantly how effective – the top marketing executive of your company is will tell a lot about the […]

Filed Under: General Management, Marcom, Online Marketing, Product Marketing/Management, Promotion Tagged With: consultant, consulting, hardware, high tech, management, market, marketing, Phil Morettini, PJM Consulting, software, tech, technology, value chain

By Phil Morettini 5 Comments

VERY Early Stage Tech Sales & Marketing

There is a lot of different stuff written about sales and marketing and even more specifically tech sales & marketing. Much of it is very good; some is awful. But what I think is an under-covered and under-appreciated aspect of sales and marketing activities is the earliest stages of a technology company’s existence. In fact, […]

Filed Under: Business Models, Corporate Strategy, Online Marketing, Product Marketing/Management, sales, Startup/Early Stage Tagged With: B2B, business model, CEO, consultant, consulting, direct sales, distributor, early stage, hardware, high tech, market, marketing, Phil Morettini, PJM Consulting, product marketing, Promotion, sales, sales force, software, startup, strategy, tech, technology

  • « Previous Page
  • 1
  • 2
  • 3
  • 4
  • 5
  • …
  • 18
  • Next Page »

Article Categories

  • B2C
  • Business Development
  • Business Models
  • Corporate Strategy
  • Distribution Channels
  • enterprise software
  • Financing
  • General Management
  • hardware
  • Interim Executive Management
  • Marcom
  • market research
  • Mergers & Acquisitions
  • mid-market
  • Online Marketing
  • Operations
  • Pricing
  • Product Marketing/Management
  • Promotion
  • Retail
  • SaaS
  • sales
  • Social media
  • Software/Product Development
  • Startup/Early Stage
  • Uncategorized
  • VARs
  • Videos

Article Tags

B2B business model CEO channel channel sales consultant consulting consumer software Corporate Culture direct sales distribution distributor early stage Google growth hardware high tech internet M&A management market marketing Microsoft online Phil Morettini PJM Consulting product Product Development product management product marketing Promotion SaaS SaaS startup sales sales force seo software startup Startup Management strategy tech technology VAR VC Venture Capital

Article Archives

Company Profile

PJM Consulting
San Diego, CA 92130
(858)792-1062

Founded 2001
Management Consulting & Interim Executives for Software and Hardware Companies

Follow Us On Your Favorite Social Media

  • Facebook
  • Twitter
  • Google+
  • YouTube
  • Reddit
  • LinkedIn
  • Email
  • RSS Feed

 

Privacy Policy

Subscribe to the Morettini on Management Newsletter, Hosted on LinkedIn:

© 2004-2022 PJM Consulting Some Rights Reserved