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You are here: Home / Archives for high tech

By Phil Morettini Leave a Comment

Transparency vs. Protecting Tech IP

The issue of proprietary tech IP and whether to hold it tight at all times isn’t a common strategic topic that I’ve run across often in the high-tech world. It does get discussed piecemeal, like when the need to disclose something sensitive to a customer or partner pops up. In general, I’ve found folks tend […]

Filed Under: Corporate Strategy Tagged With: business model, business models, consultant, consulting, hardware, high tech, intellectual property, IP, IP disclosure, IP protection, management, product, Product Development, proprietary information, SaaS, software, software development, tech, tech IP, technology

By Phil Morettini Leave a Comment

Hiring to your Tech Company Culture

I’ve always believed that the care and maintenance of a tech company culture is extremely important. One of the most important factors confronting executive management in a growing tech company. I’ve both written about and produced a video on this topic in the past. If you buy into the premise that your corporate culture is […]

Filed Under: Corporate Strategy, General Management, Startup/Early Stage Tagged With: CEO, consumer software, Corporate Culture, early stage, growth, hardware, high tech, management, SaaS, software, startup, strategy, tech, tech company culture, technology

By Phil Morettini Leave a Comment

Business Diversification vs. Focus in Tech Companies

What are the biggest factors that drive a company toward either a relentless focus on its core business or a penchant for business diversification? In my experience, the background, personal experiences, and attitudes of the CEO or founders. It really depends upon what these folks are used to and comfortable with. A CEO who came […]

Filed Under: Business Development, Business Models, Corporate Strategy, Mergers & Acquisitions, Startup/Early Stage Tagged With: business focus, business model, CEO, diversification, early stage, growth, hardware, high tech, management, Phil Morettini, PJM Consulting, SaaS, software, strategic advantage, strategic planning, strategy, tech, technology

By Phil Morettini Leave a Comment

The Remote Office in Tech Sales & Marketing

The discussion on whether tech companies need remote offices has diverse opinions. While it may seem like a simple topic on the surface, the decision to spend precious resources on additional physical locations is actually quite complex. Where your opinion falls on this topic depends upon many factors. Including but not limited to: Your personal […]

Filed Under: Business Models, Corporate Strategy, Distribution Channels, sales Tagged With: B2B, channel, channel sales, direct sales, distribution, distributor, early stage, growth, hardware, high tech, market, marketing, Promotion, remote office, SaaS, sales, sales force, software, startup, strategy, tech, technology

By Phil Morettini 1 Comment

Tech Company Employee Stock Options

One mildly controversial topic in our industry is whether to provide employee stock options broadly within a tech company. Mind you, this isn’t very controversial in VC-funded companies. The only discussion in that environment is usually about how much and to whom, not whether. But VC-backed companies represent only a tiny fraction of the total […]

Filed Under: Corporate Strategy, General Management, Startup/Early Stage Tagged With: CEO, Corporate Culture, early stage, employee equity participation, employee stock options, high tech, management, software, startup, startup equity, stock options, strategy, tech, technology, VC, Venture Capital

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PJM Consulting

10644 Amberglades Lane
San Diego, CA 92130
(858)792-1062

Founded 2001
Management Consulting & Interim Executives for Software and Hardware Companies

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