When I got my first job in the IT industry at HP way back when, the enlightened management style that I encountered was a revelation. I had worked early in my career at large, “old-school” industrial companies where “top down”, authoritarian management approaches (and other practices much worse) were still the norm. The management style […]
SEO From an IT Company CEO Perspective
Digital Marketing has been the mainstream marketing method for a long time now. But Digital or Internet Marketing means different things to different people. Social media marketing, banner advertising, pay-per-click ads, email newsletters, direct email marketing, affiliate marketing, electronic press releases, etc., all fit in the digital marketing bucket. Any and all of these may […]