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By Phil Morettini 4 Comments

Negotiating and Working with Large Technology OEM Partners

The Holy Grail for many software and hardware companies–especially the early stage type– is the big deal. Everyone is looking for the big deal, the one that will fund the company’s early activities, provide market credibility and momentum in the marketplace. Of course, if all goes well there can be nothing better. Many times the […]

Filed Under: Business Development, Business Models, Corporate Strategy, Distribution Channels, enterprise software, sales, Startup/Early Stage Tagged With: business model, channel, channel sales, consultant, consulting, distribution, early stage, eary stage, hardware, high tech, license, negotiate, OEM, OEM partner, partner, Phil Morettini, PJM Consulting, resell, software, startup, strategy, tech, tech OEM, technology

By Phil Morettini 2 Comments

Should You License Your Technology?

When should you license your technology to other companies? This can be a complicated question since one of my core beliefs is  “no one sells your product as well as you do.” So technology licensing is no simple topic. Depending upon your personal tendencies, there may be a bias toward holding everything you develop close […]

Filed Under: Business Development, Business Models, Corporate Strategy Tagged With: business model, channel conflict, consulting, hardware, high tech, IP, license, management, Phil Morettini, PJM Consulting, pricing fence, software, software licensing, strategy, tech, technology, technology licensing

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PJM Consulting
San Diego, CA 92130
(858)792-1062

Founded 2001
Management Consulting & Interim Executives for Software and Hardware Companies

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