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By Phil Morettini 17 Comments

Does Blockchain Fit in Your Technology Stack?

Bitcoin and by corollary it’s key underlying technology – Blockchain – have been all over the news this year. Not just the financial news or the business news, but pretty much every media outlet of any kind has rarely gone more than a few days without some type of BitCoin or Blockchain coverage. And why […]

Filed Under: Corporate Strategy, Software/Product Development Tagged With: bitcoin, Blockchain, consultant, consulting, crypto, currency, fintech, Phil Morettini, PJM Consulting, product, Product Development, product management, SaaS, software, software development, Software Product, strategy, tech, tech stack, technology, technology stack

By Phil Morettini Leave a Comment

Transparency vs. Protecting Tech IP

The issue of proprietary tech IP and whether to hold it tight at all times isn’t a common strategic topic that I’ve run across often in the high-tech world. It does get discussed piecemeal, like when the need to disclose something sensitive to a customer or partner pops up. In general, I’ve found folks tend […]

Filed Under: Corporate Strategy Tagged With: business model, business models, consultant, consulting, hardware, high tech, intellectual property, IP, IP disclosure, IP protection, management, product, Product Development, proprietary information, SaaS, software, software development, tech, tech IP, technology

By Phil Morettini 1 Comment

Extending ROI With Spin Off Technology Products

If a basic technology has a horizontal appeal, it can be quite profitable to spend a modest amount of additional effort to spin off technology of this type to other adjacent markets that the company is currently not serving. However, many software and hardware businesses, particularly smaller ones, are religiously focused on a specific vertical […]

Filed Under: B2C, Business Models, Corporate Strategy, hardware, Product Marketing/Management, Software/Product Development, Startup/Early Stage Tagged With: B2B, business model, channel, consumer software, distribution, distribution channels, early stage, Enterprise Software, general management, growth, hardware, high tech, management, product, Product Development, software, startup, strategy, tech

By Phil Morettini Leave a Comment

6 Biggest Obstacles That Startup Software Management Teams Must Overcome

You’ve found a hole in a software market segment. Perhaps it arose from a personal need that you couldn’t find a product to fulfill, or you worked in a VAR or consulting company and realized that customers were repeatedly asking for the same custom solution. So you created a standard software product or SaaS application, […]

Filed Under: General Management Tagged With: CEO, channel sales, consultant, Corporate Culture, direct sales, early stage, mature software company, product, Product Development, SaaS, software, software startup, VC, Venture Capital

By Phil Morettini 2 Comments

Corporate Constraints in Tech Product Strategy Development

It’s obviously important to have as good a product strategy as possible in any company, but especially in the dynamic, fast-moving markets that software and hardware companies often compete in. Corporate strategy development is critical for tech product companies. But I also subscribe to the old notion that it’s better to have an average strategy […]

Filed Under: Business Models, Corporate Strategy, Distribution Channels, General Management, Product Marketing/Management, Software/Product Development Tagged With: business model, CEO, channel sales, corporate strategy, hardware, high tech, management, market, marketing, product, product management, strategy, strategy development, tech

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PJM Consulting

10644 Amberglades Lane
San Diego, CA 92130
(858)792-1062

Founded 2001
Management Consulting & Interim Executives for Software and Hardware Companies

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