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You are here: Home / Archives for strategic advantage

By Phil Morettini Leave a Comment

Business Diversification vs. Focus in Tech Companies

In my experience, the biggest factors which drives a company toward either a relentless focus on their core business or a penchant for adding new businesses is the background, personal experiences and attitudes of the CEO or founders. It really depends upon what these folks are used to and comfortable with. A CEO who came […]

Filed Under: Business Development, Business Models, Corporate Strategy, Mergers & Acquisitions, Startup/Early Stage Tagged With: business model, CEO, consultant, consulting, diversification, early stage, growth, hardware, high tech, management, Phil Morettini, PJM Consulting, SaaS, software, strategic advantage, strategic planning, strategy, tech, technology

By Phil Morettini 2 Comments

The End of Customer Service

No one answers the telephone anymore. What does this signal about the importance of customer service? At least, technology companies in the US surely don’t answer the phone. With big companies, you are either presented with an endless phone tree–“press 1 for a company directory”–or the newest innovation in communications technology: the cheerful “automated voice […]

Filed Under: Business Models, Corporate Strategy, General Management, Operations, Retail, sales, Startup/Early Stage Tagged With: American Express, automated attendant, bad customer service, call center, consultant, consumer, customer service, customer support, good customer service, hardware, high tech, importance of customer service, IVR, outsourcing, phone tree, PJM Consulting, senior management, software, strategic advantage, tech, tech support, technology

By Phil Morettini 5 Comments

Tech Industry Strategic Advantage

How does a company compete in the long run? I’m not talking about the day-to-day stuff. What sets your company apart? What gives it a place in your software or hardware market segment that allows it to survive and hopefully, thrive? There are a lot of different terms used to describe the ability to compete.  […]

Filed Under: Business Models, Corporate Strategy, Startup/Early Stage Tagged With: business model, CEO, Competitive advantage, differential advantage, differentiation, early stage, hardware, high tech, intellectual property, IP, management, market, software, startup, strategic advantage, strategy, tech, technology, unique selling proposition, unique value propostion, usp, uvp

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Company Profile

PJM Consulting
San Diego, CA 92130
(858)792-1062

Founded 2001
Management Consulting & Interim Executives for Software and Hardware Companies

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