Product Positioning strategy is a topic which often is given short-shrift, especially early on in the life of a hardware or software company. But it’s not an issue that is peculiar to tech startups. I’ve run into positioning issues in technology businesses of all sizes, stages and categories, regardless of whether they are mobile software, […]
12 Common Hiring Mistakes in Tech Companies
Hiring well is one of the most difficult – and in my opinion critical – tasks for any tech CEO and his management team, especially in the early days. There are a lot of different approaches and opinions the optimal hiring process. There are a lot of software companies out there these days promising to […]
Tech Company Leadership, Followers & Managing Up
A lot of people think the secret to good tech company leadership is being smart and decisive. Or maybe they believe the most important aspect is being able to inspire the troops. Or to provide adequate resources for company success. All of that is important, of course. But I think that there are other important […]
Strategies for a Technology Market Slowdown
Is the world economy slowing down? And are we entering a tech industry downturn? Recently, technology stocks (along with the stock market in general) have dropped. Inflation has proven sticky, interest rates are higher than they’ve been in years, and political gridlock continues to be the order of the day. Is the economy headed for […]
Shooting Stars or Industry Stalwarts—What Makes a Great High Tech Company?
You’ve seen them many times. The software company starts off like a bullet, racing at the high-tech company equivalent of 0-60 mph in 4 seconds. These companies often come out of nowhere and are an immediate factor in their market. There are many examples, in nearly every major market segment. The original browser company, […]
