PJM Consulting

  • Home
  • About Us
  • Services
    • General Management Consulting
    • Interim Executive Management
    • Product Management & Marketing
    • SaaS Management Consulting
    • Business Development Services
    • Distribution Channels
    • Digital Marketing Services
    • Sales Management Consulting
  • Morettini On Management Blog
  • Resources
    • NEWS
    • Morettini on Management Videos
    • LINKS
  • Contact Us
You are here: Home / Archives for startup

By Phil Morettini 2 Comments

Can You Do an Internal Startup Within a Large Corporation?

This is an interesting question. For the purposes of this article, we will define an internal startup as a new business unit which doesn’t fit neatly within the confines of larger, mature company’s existing business activities. The general answer seems like it should be “yes”! But in practice, there are many unique “gotchas” which can […]

Filed Under: Business Models, Corporate Strategy, Startup/Early Stage Tagged With: business model, consultant, Corporate Culture, corporate startup, early stage, growth, high tech, internal startup, intrapreneur, management, Phil Morettini, PJM Consulting, software, startup, strategy, tech, VC

By Phil Morettini Leave a Comment

Tech Marketing on a Shoestring Budget

When you’re starting a hardware, semiconductor, mobile software or SaaS company there is more often than not a need to create some very early traction. There are a few startups that are able to get strong external funding from a standing start, notably successful entrepreneurs on the second or third startup, companies with a strong […]

Filed Under: Marcom, Online Marketing, Startup/Early Stage Tagged With: consultant, consulting, early stage, hardware, high tech, market, marketing, marketing on a shoestring budget, Phil Morettini, PJM Consulting, product marketing, SaaS, shoestring marketing, software, startup, tech, technology

By Phil Morettini Leave a Comment

Do You Have The Startup Support System To Go The Distance?

Sometimes what seems like the smallest of things can actually be the most important. I find this particularly true in a tech startup environment, where the margin of error for success is very thin almost by definition. When starting up a software or hardware company the focus is rightly on critical topics like product strategic […]

Filed Under: Startup/Early Stage Tagged With: CEO, consultant, consulting, Corporate Culture, early stage, high tech, management, Phil Morettini, PJM Consulting, software, startup, strategy, tech, technology

By Phil Morettini 1 Comment

The Tech Startup Company: Filling in the Gaps

There are a lot of ways to look at the journey of starting and growing a tech startup company to maturity. One way to look at it is like solving a puzzle. A big, scary, complex puzzle with thousands of shapes, colors and pieces. Every tech startup, from the most royal, well-funded ones to the […]

Filed Under: Corporate Strategy, General Management, Interim Executive Management, Startup/Early Stage Tagged With: CEO, consultant, consulting, early stage, hardware, high tech, management, Phil Morettini, PJM Consulting, Product Development, SaaS, software, startup, tech, technology

By Phil Morettini 1 Comment

Building a SaaS Company on a Budget by Outsourcing

SaaS companies are started in many different ways. Some have a big idea, go get Angel or VC funding and start hiring executives and employees in droves. Others grow out of an existing business such as a software services company or a VAR. But what about the guy or gal that has an idea on […]

Filed Under: Business Models, Corporate Strategy, SaaS, Startup/Early Stage Tagged With: bootstrap, CEO, consultant, consulting, early stage, Interim Executive, interns, management, online marketplaces, outsourcing, Phil Morettini, PJM Consulting, Product Development, SaaS startup, software, Software as a Service, software business model, software development, startup, startup budget, startup outsourcing, temp agencies, VC

  • « Previous Page
  • 1
  • 2
  • 3
  • 4
  • 5
  • …
  • 17
  • Next Page »

Article Categories

  • B2C
  • Business Development
  • Business Models
  • Corporate Strategy
  • Distribution Channels
  • enterprise software
  • Financing
  • General Management
  • hardware
  • Interim Executive Management
  • Marcom
  • market research
  • Mergers & Acquisitions
  • mid-market
  • Online Marketing
  • Operations
  • Pricing
  • Product Marketing/Management
  • Promotion
  • Retail
  • SaaS
  • sales
  • Social media
  • Software/Product Development
  • Startup/Early Stage
  • Uncategorized
  • VARs
  • Videos

Article Tags

B2B business model CEO channel channel sales consultant consulting consumer software Corporate Culture direct sales distribution distributor early stage Google growth hardware high tech internet M&A management market marketing Microsoft online Phil Morettini PJM Consulting product Product Development product management product marketing Promotion SaaS SaaS startup sales sales force seo software startup Startup Management strategy tech technology VAR VC Venture Capital

Article Archives

Company Profile

PJM Consulting

10644 Amberglades Lane
San Diego, CA 92130
(858)792-1062

Founded 2001
Management Consulting & Interim Executives for Software and Hardware Companies

Follow Us On Your Favorite Social Media

  • Facebook
  • Twitter
  • Google+
  • YouTube
  • Reddit
  • LinkedIn
  • Email
  • RSS Feed

 

Privacy Policy

Subscribe to the Morettini on Management Newsletter, Hosted on LinkedIn:

© 2004-2022 PJM Consulting Some Rights Reserved