So you’ve broken through that difficult startup phase, become profitable and maybe even have reached a dominant share of you market segment. Times are good and that usually lasts for a while. You’ve become what’s known as a mid-sized or even a large software company. In much of this article we’ll refer to this stage […]
The Tech Industry Balancing Act: Innovation vs. Process
The question of how to balance innovation and process is an age-old management argument in companies of many types, but is especially critical in software and hardware companies. Which is more effective: a “looser” work culture which allows experimentation and “constructive failure”, thereby fostering innovation — or a more tightly-controlled environment that puts a premium […]
Accessing Remote Software Markets
More often than not software companies start off selling and marketing in their home market. This isn’t always the case, but it is true in the vast majority of cases. Whether this home market focus is intended just to build an initial reference customer list of 10-20 customers, or lasts until the company build a […]
Strategies for a Technology Market Upturn
We’ve been plodding along economically for quite a while now. This middling US and Worldwide economy has really frozen a lot of normal business activity. Senior managements at software and hardware companies generally view minimal risk for a significant downturn at this point, but also have long been waiting for clear signs of a robust […]
The Family Run Tech Business
If you live in the world of venture-funded companies you may not have seen many software or hardware businesses that fit the traditional definition of a “Family Business”. But the vast majority of tech companies out there aren’t funded by institutional capital. Most are started the good old fashioned way: self-funded, with an idea and […]
