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You are here: Home / Archives for value-based pricing

By Phil Morettini 2 Comments

Channel Pricing Strategy for Software and Hardware Products

Pricing software products and SaaS offerings is always a difficult exercise. With high product development costs, but very low costs of goods sold, there are many different strategies that people have followed successfully (and not so successfully!) over time. Pricing hardware products is a bit simpler because there is generally a significant cost of goods […]

Filed Under: B2C, Business Models, Corporate Strategy, Distribution Channels, enterprise software, hardware, Pricing, Product Marketing/Management Tagged With: 2 step distribution, channel, channel marketing, channel pricing, channel pricing strategies, channel pricing strategy, channel sales, conflict, consultant, direct sales, discounts, distribution, hardware, management, multi-channel, Phil Morettini, PJM Consulting, Pricing, Retail, software, technology, value, value-based pricing, VAR, volume

By Phil Morettini 1 Comment

Pricing High Tech Products

Pricing is always an interesting topic, but even more so in the Hardware and Software worlds. In the consumer products business, if there is a package of frozen peas from Green Giant priced at $3.99, you’re not likely to see someone else offering the same-size package of peas at $19.99. But it’s different for SaaS […]

Filed Under: Pricing Tagged With: consulting, hardware, hardware pricing, high tech, market segment, market segmentation, mobile software pricing, Phil Morettini, PJM Consulting, Price, product management, product marketing, Promotion, SaaS pricing, software, value, value pricing, value-based, value-based pricing

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PJM Consulting
San Diego, CA 92130
(858)792-1062

Founded 2001
Management Consulting & Interim Executives for Software and Hardware Companies

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