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By Phil Morettini 1 Comment

Pricing High Tech Products

Pricing is always an interesting topic, but even more so in the Hardware and Software worlds. In the consumer products business, if there is a package of frozen peas from Green Giant priced at $3.99, you’re not likely to see someone else offering the same-size package of peas at $19.99. But it’s different for SaaS […]

Filed Under: Pricing Tagged With: consulting, hardware, hardware pricing, high tech, market segment, market segmentation, mobile software pricing, Phil Morettini, PJM Consulting, Price, product management, product marketing, Promotion, SaaS pricing, software, value, value pricing, value-based, value-based pricing

By Phil Morettini 4 Comments

Structuring High Tech Product Management

Tech Product Management–what does this term mean in the typical software or hardware company? What is the function, and where does it belong? I have a broad view on this as I’ve held permanent positions in quite a number of high-tech concerns, as well as worked in this area with a great many software and […]

Filed Under: Product Marketing/Management, Software/Product Development Tagged With: consultant, consumer software, distribution, hardware, high tech, management, market research, marketing, Phil Morettini, PJM Consulting, Pricing, product, Product Development, product management, product marketing, Promotion, software, technology

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PJM Consulting
San Diego, CA 92130
(858)792-1062

Founded 2001
Management Consulting & Interim Executives for Software and Hardware Companies

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