The Internet-of-Things (IoT) as a market is at once both a simple and complex concept. In some respects this market has been around for a long time. But like many hyped market trends it has been renamed as time went on, with IoT being the most recent moniker and the one that has stuck. I […]
6 Biggest Obstacles That Startup Software Management Teams Must Overcome
You’ve found a hole in a software market segment. Perhaps it arose from a personal need that you couldn’t find a product to fulfill, or you worked in a VAR or consulting company and realized that customers were repeatedly asking for the same custom solution. So you created a standard software product or SaaS application, […]
7 Biggest Issues Faced by Management Teams in Mature Software Companies
So your software management team has broken through that difficult startup phase, and the company has become profitable. Maybe have reached a dominant share of your market segment. Times are good, and that usually lasts for a while. You’ve become what’s known as a mid-sized or even a large software company. Throughout this article, we’ll […]
You Should Hire Your First Product Manager When……
In a technology startup company, many functions are deemed “critical”. Unless the company is heavily funded, probably by institutional capital, even some of the most critical functions are often not individually staffed in the beginning. Much of the time, a founder or early employee splits time between several functions, doing the best he or she […]
Platforms, Applications and the Software Market Lifecycle
a In the early days of a software market segment, people building new software applications often try to be all things to all people. The idea of a “software platform” is usually not a consideration. The segment is typically growing fast, and the idea is to meet as many market needs as possible. But as […]
