As I’ve written before, obtaining VC funding is the holy grail among many early stage tech company founders. But with rare exceptions, a startup company needs to hit some milestones, demonstrating proof of concept, product/market fit and usually significant revenue traction before VCs will seriously consider an investment. In addition, for many companies VC funding […]
Are You Cut Out to Be a Tech Entrepreneur?
Entrepreneurship comes close to the standing of a revered religion in the US and many parts of the world. In the software and hardware tech industries, starting up a new business is so common it’s really part of the fabric of the business. So many out there dream of starting a company and becoming a […]
Formulating an Effective SEO and Content Strategy for Startups
Marketing is hard. Marketing is harder still for an early stage software, SaaS or hardware company. You are at a severe disadvantage in many respects vs. your larger, more established competitors: including brand, money, personnel resources and much more. One thing that can even the playing field is your expertise and knowledge, when coupled with […]
Venture Capital for Software Companies: Does It Fit Your Startup?
Getting funded by a Venture Capital firm is one of the most discussed topics for startup CEOs in SaaS, mobile software and hardware companies. Venture Capital for software companies is the “Holy Grail” of the early stage set. To many, it implicitly means to people that you’ve “got something”. It’s considered an endorsement of future […]
Planning your SaaS MVP
Planning a new product using the concept of an MVP – an acronym for “Minimum Viable Product” has become very hot in the technology world in recent years. Of course, this is really just modern terminology for an age old marketing concept. But a software or SaaS MVP is still an important concept and very […]