Bad Customer Service is one of my hot buttons and what I feel is an undervalued area for many consumer and B2B tech company CEOs. As a result it’s not considered a “core” area of the business and receives far too little attention from senior management. I’ve said in the past that not only is […]
SaaS Development Gone Wild
Technology tends to speed up everything. Mostly this is good…but sometimes not so much. Smartphones, for example are one of the greatest thing invented, providing consumers with tremendous added convenience, productivity and mobility as well as greatly increased our ability to multitask. But there are often unintended consequences that come with otherwise fantastic technological advances. […]
How Important Is Ease-Of-Use In The Software Business?
In a phrase–it’s ABSOLUTELY CRITICAL. To some, this statement might appear to be a big “DUH, of course it’s important”. While this appears obvious to anyone with software industry experience, in practice a really intuitive user interface is actually quite difficult to achieve in practice. It really doesn’t matter if you’re in B2B or B2C–building […]
Pros and Cons of the Freemium Software Business Model
One of the hottest trends in the software business over last several years has been the rise of the “Freemium” business model. For those unfamiliar with the term, a Freemium model is characterized by an entry level version of your software which is totally free to users–forever. This business model has actually been around in […]
Is a Strong Rolodex Important in Technology Businesses?
I get this comment all the time: “We’re looking for a VP-Sales/VP-Business Development/Sales Manager/Sales Rep with a strong Rolodex in the (pick your market segment) market”. Obviously I’m using “Rolodex” as a generic term in these days of CRM software. But how important is a strong Rolodex in the IT business, really? In my opinion, […]